The Big Egg Hunt organized by Fabergé will see over 200 beautifully painted and decorate egg sculptures placed all over central London from 21st February until the Easter weekend. The two and a half foot eggs will be hidden around 12 Egg Zones, encouraging all of London to participate in what is set to break the Guinness World Record for the most people participating in an Egg Hunt! Organizers hope to raise over £2million for the charities Elephant Family and Action for Children, as hunters text message the unique keyword for every egg they find, entering the competition for the chance to win The Fabergé Diamond Jubilee Egg. Hunters can also collect their eggs on Facebook by checking in each egg they find. All the eggs are for sale and will be auctioned at a live event by Sotheby’s and a grand online auction.
What a great family orientated campaign!
Love Niamh x