Top 5 PR mistakes that’ll get you shamed on Twitter

Marketing and PR blog by Rebecca Hills

Twitter is, undoubtedly, the social network of choice if you want to rant, vent or stand up for yourself in a very public way.
Yesterday we saw Katherine Jenkins take to Twitter to slam Daily Mail columnist Jan Moir’s critique of her London Marathon run (according to Moir she looked too good – go figure). As a result, Katherine Jenkins got lots of public support, lots of column inches and (hopefully) a bit more sponsorship; Jan Moir got shamed.
I’ve seen numerous examples of Twitter being used in this way and I don’t imagine it’s going to stop anytime soon.
Journalists naming and shaming – or simply venting about – PRs who just don’t get it is also very common and is definitely something to avoid if you want a long-lasting careerThe golden rule is: make it as easy as possible for a journalist to write about your product / client…

View original post 381 more words


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s