Google: APRIL FOOLS!

Good things come in threes or so they say… and the guys in Google have obviously been hard at work in preparation for April Fools day, announcing the introduction of Treasure Mode, Gmail Blue and Google Nose. The introduction of Treasure Mode followed the apparent discovery of the long lost maps of pirate Willian ‘Captain’ Kidd…

Allen Solly: Launch new collection through Twitter

Allen Solly launched the new ‘Friday Dressing’ clothing collection through a pretty innovative billboard in India – using Twitter! The billboard held 60 shirts; hiding the new collection picture behind it. The brand tweeted using a hashtag, #RainingSolly Fridays are hot because etc., and people were invited to tweet using it. The hashtag changed every…